<VV> GM Design/ Manufacturing
Sethracer at aol.com
Sethracer at aol.com
Thu Jan 1 15:05:11 EST 2009
In a message dated 1/1/2009 9:02:41 AM Pacific Standard Time,
ricebugg at mtco.com writes:
The question I wish I had an answer for was why the Corvair was kept in
production so long, given the sales compared to Falcon's and Chevy II's.
There are few left to ask, and no known documentation of the discussion and
decision making process. I suspect it they decided to recoup the
development cost and mixed in was some amount of pride and love of the car.
It appears all the car guys at Chevrolet & GM loved the Corvair, while the
marketing, sales type and the dealers did not. Then there was the general
public, most of whom yawned at the Corvair. They voted with their pocket
books and the rest is history.
That Chevrolet/GM did the LM is just mind-boggling to me.
Historically Yours,
James Rice
Thank You James! I just finished reading a new (to me) book. "All Corvettes
Are Red" by James Schefter. As is obvious from below, I also own a Corvette.
The book is actually an "Insider history" of the process of bringing to
production the all-new 1997 C5 Corvette. Originally planned as a 1993 model, GM
financial problems, political in-fighting and strange personality conflicts
caused the delays (Mostly the $$).
The reason I am bringing it up as a reference for James' notes above, is
that it details the GM methods of design, approval (after approval after
approval) and the methods of moving to production. It encounters almost everyone who
was anyone in GM from the 80's through the late 90's. For us, it shows the
hoops that the Corvair must have gone through to make it into production,
although the re-organization of GM several times during the C5 gestation will
make you cringe, something that didn't happen during the Corvair design. The
other big lesson from the book for me was the huge scope of GM - at the time -
and how thorough the process is for designing and evaluating the cars in the
run up to production. The first question I had was: Where the heck were these
guys when the Pontiac Aztec was being designed? But anyway, if you are a real
GM guy (see my signature line below), you should get this book out of the
library - mine came from a used book store - and read it. If nothing else, you
will laugh your ass off at the current Senators and Congressmen who think
they can tell the auto manufacturers how to build cars people want -and do it
right now. Last week would be better.
Seth Emerson
C's the Day! - Corvair, Camaro, Corvette
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